ASI Founder in CityScope

ASI Founder in CityScope

We are honored and privileged to have our very own CFO, Carolina Molloy featured in this year’s business edition of CityScope. Having our ASI founder in CityScope lets us reach thousands of locals who subscribe to the Chattanooga-based magazine! Check out her excerpt:

“Consistent branding was crucial from day one. One of our first marketing projects was to develop our brand guide and voice – and we follow it faithfully! Our signage, brochures, rack cards, websites, and social media pages all focus on presenting images or videos of our products in use. We always want to focus on people enjoying our high-tech gear rather than simply focusing on the products themselves. 

Our company offers a wide array of products and experiences for individuals and groups, so we fall into several industry categories, such as outdoor adventures, attractions and entertainment, and sporting goods retailers. A huge upside is that we can appeal to a wide audience, but that also means that it is hard to focus our messages for such a wide audience. So, our challenge is to find ways to market our offerings to multiple demographics for each product and experience type while working within a limited budget. Therefore, we need to create and publish separate campaigns for each type of audience. Measuring ROI for any marketing campaign is always difficult, especially when a company has a multi-media approach, and we often rely on guest feedback as to how they discovered us, which helps to inform our future marketing decisions.”

We were honored to have our ASI CFO in CityScope – be sure to check out the full digital version HERE

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Adventure Sports Innovation (ASI) has been bringing new innovations for outdoor fun to Chattanooga since 2018, with unique products like the Swincar E-Spider off-road vehicle; a full set of Personal Transportation Devices such electric unicycles, mini-electric bikes and HoverShoes from InMotion, Enzo e-bikesE-Scootersmini-Segways, Evolve e-longboards and hoverboards for fun around town, ChattaScooter (private on-demand scooter rentals), and the Lift E-foilKymera e-jet bodyboard, Manta e-SUP and the Schiller waterbike for great times on the water! While you’re at ASI, experience the latest in Virtual Reality to bring the great outdoors inside, the FingerCoaster design-it-yourself rollercoasterFlymax: Extreme Hang gliding simulator, and Vertigo: Walk The Plank! There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ASI also offers group events – BIG adventures for your small group (5-20):
- Celebrate special occasions (birthday, bachelor/bachelorette, etc.)
- Group adventures (church groups, scout trips)
- Have fun with your co-workers and learn to work better together in one of our Team Building sessions
- Learn in our STEM academic field trips for home-schooled groups, summer camps or middle and high schools.

There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ChattaScooter Expands Downtown Locations

ChattaScooter Expands Downtown Locations

Check out this article from The Chattanoogan about ChattaScooter expands downtown locations!

“ChattaScooter has added The Holiday Inn Hotel & Suites Chattanooga Downtown as a new location for scooter rental pickup and drop-off. In addition to its current locations on the Northshore and Southside, a scooter station will be located at the corner of Chestnut Street and 5th Street, convenient for residents and visitors alike, who wish to see more of the city in a shorter time.

Jonathan Armstrong, regional director of Sales and Marketing for the Holiday Inn and the Dynamic Group, said, “We are very excited to provide this new service. Our team believes this concept will appeal to both our valued guests, and locals, as a convenient way to scoot around downtown.”

ChattaScooter is an on-demand scooter rental service only available in Chattanooga. It allows riders 16 or over with a smartphone and credit (debit) card to rent an electric scooter. Adventure Sports Innovation, a local entrepreneurial company, provides this service in several locations in the downtown area. 

Current ChattaScooter locations:

North Shore: Adventure Sports Innovation, 191 River St. (across from Coolidge Park carousel)
Downtown: Holiday Inn Hotel & Suites, 434 Chestnut St. (Chestnut & 5th, by main entrance)
Southside: Kinley Hotel, 1409 Market St. (Market and 14th, at valet stand)

ChattaScooters can only be rented/dropped off at designated locations inside of a business, to ensure that scooters are not abandoned on city streets and sidewalks. Helmets and sanitized equipment are available at all locations, while the phone app provides detailed instructions for first-time riders. Support and service are available from Adventure Sports Innovation by phone at 388-2200.

“We launched the ChattaScooter program in the height of the pandemic, to offer more fun outdoor activities in Chattanooga,” said Patrick Molloy, Adventure Sports Innovation’s CEO. “We work to provide a high quality and safe experience. Our program is different because it addresses the safety concerns and haphazard parking issues that have occurred in other cities with ‘dockless’ scooters.”

ChattaScooter is expanding its fleet, and the company has plans for more scooters and more locations that will be added as demand continues to ramp up riders can find a custom map that offers suggested routes and pickup/drop off locations at: CHATTASCOOTER MAP.”

Swincar Featured at Reflection Riding

Swincar Featured at Reflection Riding

We are excited about this months newsletter from Reflection Riding! We have very much enjoyed being a part of the Reflection Riding family and sharing our fantastic Swincars with our guests at their beautiful arboretum. Check out the snippet from the newsletter below to see Swincar Featured at Reflection Riding!

“Reflection Riding’s founder John Chambliss created “the Riding” at the height of America’s car culture and marketed the place as a drive-through roadside attraction. Today, you can enjoy a similar experience in a Swincar e-Spider, through our partnership with Adventure Sports Innovation. These electrically powered off-road vehicles provide a very unique driving experience, with a comfortable and stable ride. Swincar e-Spiders make almost no sound, run entirely on electricity and have a very light footprint when it comes to wearing down the roads and causing potholes. With no windshield or enclosed cabin, they’re also the best way (aside from on foot) to see the property and experience the outdoors while getting a view of the entire Reflection Riding loop. Plus, ASI is delighted to work with guests who may have mobility challenges to explore the full park. 

Currently, all Swincar tours are led by a guide from Adventure Sports Innovation. If you meet a Swincar tour while hiking at Reflection Riding, feel free to say hello to fellow explorers! Tour participants will keep an eye out for pedestrians and will try not to startle you as they quietly navigate the campus.Contact us to book a tour as a team-building activity, or book a trip for your family or friends. Tours are typically offered Wednesday-Sunday at 1:30 and 3:30.”

We hope you enjoyed reading about us, and we are looking forward to many more adventures in the future! Be sure to check back for more updates about Swincar Featured at Reflection Riding in the future!

 

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Adventure Sports Innovation (ASI) has been bringing new innovations for outdoor fun to Chattanooga since 2018, with unique products like the Swincar E-Spider off-road vehicle; a full set of Personal Transportation Devices such electric unicycles, mini-electric bikes and HoverShoes from InMotion, Enzo e-bikesE-Scootersmini-Segways, Evolve e-longboards and hoverboards for fun around town, ChattaScooter (private on-demand scooter rentals), and the Lift E-foilKymera e-jet bodyboard, Manta e-SUP and the Schiller waterbike for great times on the water! While you’re at ASI, experience the latest in Virtual Reality to bring the great outdoors inside, the FingerCoaster design-it-yourself rollercoasterFlymax: Extreme Hang gliding simulator, and Vertigo: Walk The Plank! There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ASI also offers group events – BIG adventures for your small group (5-20):
- Celebrate special occasions (birthday, bachelor/bachelorette, etc.)
- Group adventures (church groups, scout trips)
- Have fun with your co-workers and learn to work better together in one of our Team Building sessions
- Learn in our STEM academic field trips for home-schooled groups, summer camps or middle and high schools.

There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

Gear Update: Hadean Board!

Gear Update: Hadean Board!

Evolve has been busy, and we’ve been anxiously awaiting new surprise developments in their boards’ tech. They finally made the announcement last week and cut the red ribbon on their new Hadean board lineup! These new boards are quite an upgrade from the GTR, even though the GTR sported some pretty impressive specs. Available with bamboo and carbon fiber decks, Hadean boards can hit speeds up to 31mph on flat ground and carry riders up to 40 miles thanks to two – Count’em, two – 3000 watt motors.

[Yes, you read it correctly>>Speed: 31mph & Range: 40 miles]

This board is pushing the limits of the sport and is truly for top-notch and soon-to-be top-notch riders. We’ll let you know when we have Hadean boards in stock, and can help with pre-orders, but in the meantime, swing by and take our demo GTR board out for a spin. You won’t be disappointed. 

Adventure Sports Innovation (ASI) has been bringing new innovations for outdoor fun to Chattanooga since 2018, with unique products like the Swincar E-Spider off-road vehicle; a full set of Personal Transportation Devices such electric unicycles, mini-electric bikes and HoverShoes from InMotion, Enzo e-bikesE-Scootersmini-Segways, e-longboards and hoverboards for fun around town, and the Lift E-foilKymera e-jet bodyboard, Manta e-SUP and the Schiller waterbike for great times on the water! While you’re at ASI, experience the latest in Virtual Reality to bring the great outdoors inside, the FingerCoaster design-it-yourself rollercoasterFlymax: Extreme Hang gliding simulator, and Vertigo: Walk The Plank! There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ASI also offers group events – BIG adventures for your small group (5-12):
Celebrate special occasions (birthday, bachelor/bachelorette, etc.)
Group adventures (church groups, scout trips)
– Have fun with your co-workers and learn to work better together in one of our Team Building sessions
– Learn in our STEM academic field trips for home-schooled groups, summer camps or middle and high schools.

There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

Swincar Mobility Demo Day in Richmond, Virginia

Swincar Mobility Demo Day in Richmond, Virginia

This past Saturday, we had the biggest and most successful Swincar Mobility Demo Day in Richmond (Virginia) with Sportable that we’ve ever had! The best part: no one involved in organizing this demo day met one another in person until the morning of the event. Nobody should reasonably expect a remotely-organized group project to go very well, but Sportable and the York River State Park Rangers were fantastic partners. They put in a lot of work to make this demo day possible and we can’t thank them enough for trusting us and our Swincars. 

Ultimately, the arrangement couldn’t have been any simpler: we brought the cars, Sportable brought the athletes, and York River State Park brought the trails. We arrived nice and early, rode out into the park with the rangers to scout the trails and plan our routes, and then spent the next 8 hours exploring miles of trails with 18 disabled athletes from the Richmond area. 

For us at SwincarUSA, the day provided a number of takeaways and I won’t go through them all here. But I kept hearing one thing from the athletes, and it’s worth mentioning because I’ve gotten similar feedback from our accessibility tours here in Chattanooga. One way or another, disabled Swincar drivers keep saying, “when you’re in one of these, nobody has any reason to look at you differently.” We’ve been struggling to convey this point when we talk to people about Swincars, in part because we don’t want to make assumptions or generalizations about the experiences of people with disabilities. But, we’ve found that even for the most capable wheelchair users, there is something special about driving an “adaptive” vehicle that doesn’t need to be adapted. Once you transfer into the Swincar, you have the same vehicle with the same hand-controls, you receive the same safety briefing, and you have the same exact experience as everybody else. 

Well, the experience was almost the same. In more than two years of giving Swincar tours, I have never seen people tear through mud and water with the gusto of this group of athletes…and by the end of the day the Swincars were caked with the mud to prove it.

Like always, our Swincars got some strange looks from the park’s hikers and mountain bikers, even before the mud. But I can say with confidence that none of those park-goers had any reason to believe that the people in those crazy spider cars had bodies that worked any differently than their own. 

We’re going to try and do a lot more of these demo days. Even when we don’t charge for rides, they’re great visibility and exposure for Swincars, and everybody involved ends up better off for having participated. One day, perhaps through an event like this, we’ll find the right person and the right grants to set up more permanent Swincar recreational therapy programs in cities across the U.S. and Canada. We can’t wait for another Mobility Demo Day with Sportable!

If you’re that person, or if you know that person, give us a shout. We’d love to talk and do what we can to help get a program started. We invite you to learn more about the Swincar and the features of our Mobility model at SwincarUSA.com.

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Adventure Sports Innovation (ASI) has been bringing new innovations for outdoor fun to Chattanooga since 2018, with unique products like the Swincar E-Spider off-road vehicle; a full set of Personal Transportation Devices such electric unicycles, mini-electric bikes and HoverShoes from InMotion, Enzo e-bikesE-Scootersmini-Segways, e-longboards and hoverboards for fun around town, and the Lift E-foilKymera e-jet bodyboard, Manta e-SUP and the Schiller waterbike for great times on the water! While you’re at ASI, experience the latest in Virtual Reality to bring the great outdoors inside, the FingerCoaster design-it-yourself rollercoasterFlymax: Extreme Hang gliding simulator, and Vertigo: Walk The Plank! There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ASI also offers group events – BIG adventures for your small group (5-12):
Celebrate special occasions (birthday, bachelor/bachelorette, etc.)
Group adventures (church groups, scout trips)
– Have fun with your co-workers and learn to work better together in one of our Team Building sessions
– Learn in our STEM academic field trips for home-schooled groups, summer camps or middle and high schools.

There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

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