ASI Founder in CityScope

ASI Founder in CityScope

We are honored and privileged to have our very own CFO, Carolina Molloy featured in this year’s business edition of CityScope. Having our ASI founder in CityScope lets us reach thousands of locals who subscribe to the Chattanooga-based magazine! Check out her excerpt:

“Consistent branding was crucial from day one. One of our first marketing projects was to develop our brand guide and voice – and we follow it faithfully! Our signage, brochures, rack cards, websites, and social media pages all focus on presenting images or videos of our products in use. We always want to focus on people enjoying our high-tech gear rather than simply focusing on the products themselves. 

Our company offers a wide array of products and experiences for individuals and groups, so we fall into several industry categories, such as outdoor adventures, attractions and entertainment, and sporting goods retailers. A huge upside is that we can appeal to a wide audience, but that also means that it is hard to focus our messages for such a wide audience. So, our challenge is to find ways to market our offerings to multiple demographics for each product and experience type while working within a limited budget. Therefore, we need to create and publish separate campaigns for each type of audience. Measuring ROI for any marketing campaign is always difficult, especially when a company has a multi-media approach, and we often rely on guest feedback as to how they discovered us, which helps to inform our future marketing decisions.”

We were honored to have our ASI CFO in CityScope – be sure to check out the full digital version HERE

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Adventure Sports Innovation (ASI) has been bringing new innovations for outdoor fun to Chattanooga since 2018, with unique products like the Swincar E-Spider off-road vehicle; a full set of Personal Transportation Devices such electric unicycles, mini-electric bikes and HoverShoes from InMotion, Enzo e-bikesE-Scootersmini-Segways, Evolve e-longboards and hoverboards for fun around town, ChattaScooter (private on-demand scooter rentals), and the Lift E-foilKymera e-jet bodyboard, Manta e-SUP and the Schiller waterbike for great times on the water! While you’re at ASI, experience the latest in Virtual Reality to bring the great outdoors inside, the FingerCoaster design-it-yourself rollercoasterFlymax: Extreme Hang gliding simulator, and Vertigo: Walk The Plank! There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ASI also offers group events – BIG adventures for your small group (5-20):
- Celebrate special occasions (birthday, bachelor/bachelorette, etc.)
- Group adventures (church groups, scout trips)
- Have fun with your co-workers and learn to work better together in one of our Team Building sessions
- Learn in our STEM academic field trips for home-schooled groups, summer camps or middle and high schools.

There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ChattaScooter Expands Downtown Locations

ChattaScooter Expands Downtown Locations

Check out this article from The Chattanoogan about ChattaScooter expands downtown locations!

“ChattaScooter has added The Holiday Inn Hotel & Suites Chattanooga Downtown as a new location for scooter rental pickup and drop-off. In addition to its current locations on the Northshore and Southside, a scooter station will be located at the corner of Chestnut Street and 5th Street, convenient for residents and visitors alike, who wish to see more of the city in a shorter time.

Jonathan Armstrong, regional director of Sales and Marketing for the Holiday Inn and the Dynamic Group, said, “We are very excited to provide this new service. Our team believes this concept will appeal to both our valued guests, and locals, as a convenient way to scoot around downtown.”

ChattaScooter is an on-demand scooter rental service only available in Chattanooga. It allows riders 16 or over with a smartphone and credit (debit) card to rent an electric scooter. Adventure Sports Innovation, a local entrepreneurial company, provides this service in several locations in the downtown area. 

Current ChattaScooter locations:

North Shore: Adventure Sports Innovation, 191 River St. (across from Coolidge Park carousel)
Downtown: Holiday Inn Hotel & Suites, 434 Chestnut St. (Chestnut & 5th, by main entrance)
Southside: Kinley Hotel, 1409 Market St. (Market and 14th, at valet stand)

ChattaScooters can only be rented/dropped off at designated locations inside of a business, to ensure that scooters are not abandoned on city streets and sidewalks. Helmets and sanitized equipment are available at all locations, while the phone app provides detailed instructions for first-time riders. Support and service are available from Adventure Sports Innovation by phone at 388-2200.

“We launched the ChattaScooter program in the height of the pandemic, to offer more fun outdoor activities in Chattanooga,” said Patrick Molloy, Adventure Sports Innovation’s CEO. “We work to provide a high quality and safe experience. Our program is different because it addresses the safety concerns and haphazard parking issues that have occurred in other cities with ‘dockless’ scooters.”

ChattaScooter is expanding its fleet, and the company has plans for more scooters and more locations that will be added as demand continues to ramp up riders can find a custom map that offers suggested routes and pickup/drop off locations at: CHATTASCOOTER MAP.”

Swincar Featured at Reflection Riding

Swincar Featured at Reflection Riding

We are excited about this months newsletter from Reflection Riding! We have very much enjoyed being a part of the Reflection Riding family and sharing our fantastic Swincars with our guests at their beautiful arboretum. Check out the snippet from the newsletter below to see Swincar Featured at Reflection Riding!

“Reflection Riding’s founder John Chambliss created “the Riding” at the height of America’s car culture and marketed the place as a drive-through roadside attraction. Today, you can enjoy a similar experience in a Swincar e-Spider, through our partnership with Adventure Sports Innovation. These electrically powered off-road vehicles provide a very unique driving experience, with a comfortable and stable ride. Swincar e-Spiders make almost no sound, run entirely on electricity and have a very light footprint when it comes to wearing down the roads and causing potholes. With no windshield or enclosed cabin, they’re also the best way (aside from on foot) to see the property and experience the outdoors while getting a view of the entire Reflection Riding loop. Plus, ASI is delighted to work with guests who may have mobility challenges to explore the full park. 

Currently, all Swincar tours are led by a guide from Adventure Sports Innovation. If you meet a Swincar tour while hiking at Reflection Riding, feel free to say hello to fellow explorers! Tour participants will keep an eye out for pedestrians and will try not to startle you as they quietly navigate the campus.Contact us to book a tour as a team-building activity, or book a trip for your family or friends. Tours are typically offered Wednesday-Sunday at 1:30 and 3:30.”

We hope you enjoyed reading about us, and we are looking forward to many more adventures in the future! Be sure to check back for more updates about Swincar Featured at Reflection Riding in the future!

 

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Adventure Sports Innovation (ASI) has been bringing new innovations for outdoor fun to Chattanooga since 2018, with unique products like the Swincar E-Spider off-road vehicle; a full set of Personal Transportation Devices such electric unicycles, mini-electric bikes and HoverShoes from InMotion, Enzo e-bikesE-Scootersmini-Segways, Evolve e-longboards and hoverboards for fun around town, ChattaScooter (private on-demand scooter rentals), and the Lift E-foilKymera e-jet bodyboard, Manta e-SUP and the Schiller waterbike for great times on the water! While you’re at ASI, experience the latest in Virtual Reality to bring the great outdoors inside, the FingerCoaster design-it-yourself rollercoasterFlymax: Extreme Hang gliding simulator, and Vertigo: Walk The Plank! There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ASI also offers group events – BIG adventures for your small group (5-20):
- Celebrate special occasions (birthday, bachelor/bachelorette, etc.)
- Group adventures (church groups, scout trips)
- Have fun with your co-workers and learn to work better together in one of our Team Building sessions
- Learn in our STEM academic field trips for home-schooled groups, summer camps or middle and high schools.

There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

Bringing Teams Together in a Covid World

Bringing Teams Together in a Covid World

Check out this article written by ASI CEO Patrick Molloy featured in Business trend all about bringing teams together in a Covid world!

“In Chattanooga, as vaccines roll out and our public health emergency starts to feel manageable, how are companies planning to bring their employees back together? Many employees have been working remotely for over a year.  Others have been on the front lines facing nervous customers in masks.  How do managers get their employees functioning as a team again, and is it worth considering the value of incorporating well-managed fun into a company’s “back-to-the-office” strategy.

Here at Adventure Sports Innovation, like many local providers of group activities, we’re preparing for the return of corporate team building and team development events, and we’re anticipating that many organizations are going to look for novel ways to ease the transition back to working in person. The challenge of course, is finding ways to encourage fun and connection without encouraging risk.

At ASI we do think it’s possible and we do think it’s worth it. We’ve always built our events around getting outdoors and trying new things, so we’ve always had to spend considerable time thinking about safety and risk management. We equip all of our guests with helmets and other appropriate safety gear, and all of our group excursions, virtual or otherwise, are guided by professionals. None of this prepared us for pandemic risk management, but we were luckier than most, and we found that many of our adventures were easily adjusted to keep people safe and happy. Cleaning happens constantly – of course – and we’ve adjusted policies to allow smaller groups to reserve exclusive access to our facilities for events. However, for larger groups – even as many as 30 participants – we’ve been able to leverage our location on the North Shore to develop new activities that take advantage of the beautiful outdoor spaces along the riverfront.

We have already held our first few small team events of the year and, so far, our system is working well. In fact, the reviews for group events this year have been even better than back in 2019 and early 2020, as everyone is excited to be together again.  Collaborating on topics like “Innovating within your company”, “Overcoming Fears to Success” or “Overcoming Unconscious Bias”, and then playing together for a couple of hours on Little Vehicles around town, VR Simulators, or on our unique Swincar electric off-roaders, seems to be the ice breaker and stress reliever that teams hard-wired throughout the pandemic really need.

Between the safety of our clients and our own concerns for the safety of our facilitators, there’s a lot to consider, but we’ve found that activities as simple as riding electric scooters, e-bikes and mini-Segways together on the Riverwalk can be a great way to remind people that it’s kind of nice to see their team every day. Plus, while under normal circumstances it’s difficult to both bond and be socially distant, we’ve found that riding Little Vehicles together has been a notable exception.

We see the benefits of making something that’s “not-so-normal”, become a part of a company’s “return to normal.” Will the market see it that way? Who knows. But if it does, we’ll be ready for it.”

For more information on how ASI brings teams together, be sure to check out our Group/ Team Building page on our website!

 

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Adventure Sports Innovation (ASI) has been bringing new innovations for outdoor fun to Chattanooga since 2018, with unique products like the Swincar E-Spider off-road vehicle; a full set of Personal Transportation Devices such electric unicycles, mini-electric bikes and HoverShoes from InMotion, Enzo e-bikesE-Scootersmini-Segways, Evolve e-longboards and hoverboards for fun around town, ChattaScooter (private on-demand scooter rentals), and the Lift E-foilKymera e-jet bodyboard, Manta e-SUP and the Schiller waterbike for great times on the water! While you’re at ASI, experience the latest in Virtual Reality to bring the great outdoors inside, the FingerCoaster design-it-yourself rollercoasterFlymax: Extreme Hang gliding simulator, and Vertigo: Walk The Plank! There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ASI also offers group events – BIG adventures for your small group (5-20):
- Celebrate special occasions (birthday, bachelor/bachelorette, etc.)
- Group adventures (church groups, scout trips)
- Have fun with your co-workers and learn to work better together in one of our Team Building sessions
- Learn in our STEM academic field trips for home-schooled groups, summer camps or middle and high schools.

There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

Chatter Magazine, Try before you buy, February 2021 by Lisa Denton

Chatter Magazine, Try before you buy, February 2021 by Lisa Denton

Try before you buy: From banjos to kayaks to chickens, here are five things you didn’t know you could rent in Chattanooga

Swincar

If you’ve ever planned a wedding, gone to prom or wowed the guests at a children’s birthday party, you’re probably aware of the abundance of items you can rent to make an event a success — everything from tables and chairs to tuxes and limos to bouncy houses and petting zoos.

But that’s not all you can rent in Chattanooga. With the coronavirus still whittling large gatherings off our social calendars, we went in search of some short-term rentals that can entertain us during isolation. These adopt-a-hobbies are ideal for no-guilt trial runs to see if your new pursuits have long-term potential.

Here are five ideas for rentable activities that can keep you occupied at home during your downtime or that you can enjoy while remaining socially distanced. Suppliers featured here are examples of what you might find. Policies will vary depending on where you shop.

[..]

4. Swincars

Here’s a contraption you’ve likely not seen before: the Swincar e-Spider, an electric, four-wheel-drive quadricycle resembling something between a dune buggy and a Model T. Easily able to navigate all kinds of terrain, the Swincar matches its extreme off-road capabilities with a light environmental impact and silent operation.

In Chattanooga, the Swincar is available at Adventure Sports Innovation on River Street, a company that specializes in high-tech outdoor experiences. When you book an outing, ASI will deliver your Swincar to Reflection Riding Arboretum and Nature Center for a 60- or 90-minute tour within the 317-acre property.

Mark McKnight, president and CEO at Reflection Riding, says ASI’s CEOs and co-founders Carolina Eiris Molloy and Patrick J. Molloy reached out to him in 2018 with the “idea of letting people try out these crazy toys you might see on YouTube but never run into in day-to-day life.”

The buggies are ideal for exploring the 15 miles of trails at Reflection Riding, says McKnight.

“They allow you to see a lot more of the terrain and easily move across the terrain, especially as a way for people with disabilities to get out onto the trails,” he says. “They’re really low-impact — not like a four-wheeler where you’re tearing up the trails. They’re very low-impact and very quiet.”

Rental fees range from $109 to $250, which includes a $10 donation to Reflection Riding.

Other rentals available through ASI are electric bikes and scooters, hoverboards, hovershoes, Segways, electric unicycles and water bikes.

* Learn more: 423-591-5654, adventuresportsinnovation.com

Click here for the original article of Try before you buy

 

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Adventure Sports Innovation (ASI) has been bringing new innovations for outdoor fun to Chattanooga since 2018, with unique products like the Swincar E-Spider off-road vehicle; a full set of Personal Transportation Devices such electric unicycles, mini-electric bikes and HoverShoes from InMotion, Enzo e-bikesE-Scootersmini-Segways, Evolve e-longboards and hoverboards for fun around town, ChattaScooter (private on-demand scooter rentals), and the Lift E-foilKymera e-jet bodyboard, Manta e-SUP and the Schiller waterbike for great times on the water! While you’re at ASI, experience the latest in Virtual Reality to bring the great outdoors inside, the FingerCoaster design-it-yourself rollercoasterFlymax: Extreme Hang gliding simulator, and Vertigo: Walk The Plank! There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ASI also offers group events – BIG adventures for your small group (5-20):
- Celebrate special occasions (birthday, bachelor/bachelorette, etc.)
- Group adventures (church groups, scout trips)
- Have fun with your co-workers and learn to work better together in one of our Team Building sessions
- Learn in our STEM academic field trips for home-schooled groups, summer camps or middle and high schools.

There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!

ChattaScooter, An Eco-Friendly, Fun Way to Get Around, Expands to Include Southside , Chattanooga Trend, Jan 21 2021 by Natalia Perez

ChattaScooter, An Eco-Friendly, Fun Way to Get Around, Expands to Include Southside , Chattanooga Trend, Jan 21 2021 by Natalia Perez

Adventure Sports Innovation (ASI) has launched ChattaScooter, a new personal mobility program offering a safe and convenient way for most adults to rent an e-scooter. Perfect for visitors looking to explore the city, or for residents looking for a fun outing in the Scenic City, the ChattaScooter program provides a fun and eco-friendly way to get around. 

Private on-demand scooter rentals are now available in Chattanooga, with three locations for pickup and drop-off, including ASI, One Riverside Apartments and The Local Juicery and Kitchen.

“The plan is that our next locations would be more apartment complexes, hotels and a few businesses or shopping plazas,” says Carolina Molloy, co-owner of ASI. “We will be looking to establish pickup/drop-off locations where people live, shop and play, in downtown, West Village, UTC campus, Riverfront Northshore and perhaps out by Saint Elmo.”

Pricing for the stand-up, electric scooters is $24 per hour, or $0.40 per minute, charged by the minute via the phone app from Levy, Inc. Riders need to be at least 16 years old and must own a smartphone and debit/credit card.

For rider safety during COVID, scooters and helmets are sanitized after each rental.

“We started ChattaScooter at our storefront on the Northshore to see if there was demand, and to test our model and software with very little advertising. Last fall, we added two locations to test how that would work, and we’re working to expand our fleet and partner locations by March when the weather warms up.”

Not Your Typical Scooter Program

Last year in February, the City Council indefinitely banned controversial dockless electric scooter companies from coming to Chattanooga after some expressed concerns with dumped and junked vehicles, speeding drivers and increased accidents.

The ChattaScooter program meets existing guidelines, and it differs from other stand-up scooters in that scooters can only be rented and dropped off at the aforementioned three locations. To ensure that scooters aren’t abandoned, the renter’s credit card continues to be charged until the vehicle is returned correctly, taking charges up to $1,000.

“ChattaScooter aims to fill a transportation need in the Chattanooga metro area,” says Patrick Molloy, Adventure Sports Innovation’s CEO. “We offer easy access to cool transportation devices, and the program addresses the safety concerns and haphazard parking that often occur with ‘dockless’ scooters programs”.

Luis Contreras, Team Leader at the Local Juicery and Kitchen, who recently signed up to become part of the program, says: “We definitely see the growing demand for more choices in transportation around the city, and are excited to offer this convenience for both residents and visitors to our city”.

A custom map offering suggested riding routes and pickup/drop-off locations can be found at this link: CHATTASCOOTER MAP 

For more information visit ChattaScooter.com or contact info@adventuresportsinnovation.com.

ChattaScooter riders on bridge

About Adventure Sports Innovation

Adventure Sports Innovation (ASI) brings to market the latest inventions and innovations in adventure sports and outdoor activities, enabling local residents and area visitors to experience exciting, high-performing and energy efficient gear and vehicles in a safe and fun environment. 

ASI has been offering a variety of personal mobility devices for sale and rental at their Coolidge Park storefront since opening in July 2018. Customers can find unique high tech products not available anywhere else, and are encouraged to demo the products before purchasing. Outdoor gear and equipment is sold at the same prices available from manufacturers online, but with personalized local support, expert advice and training available.

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